The basic purpose of public relations is to convey information.

The basic purpose of IQ tests is to______.

A．measure children"s intelligence

B．test linguistic and numerical skills

C．test why some children perform. better at school

D．find out why some children are not appreciated

请根据短文内容，回答题。

Public Relations

Public relations is a broad set of planned communications about the company, including publicity releases, designed to promote goodwill and a favorable image.<br>

Publicity then is part of public relations when it is initiated by the finn, usually in the__________(51) of press releases or press conferences. Since public relations involves communications with stockholders, financial analysts, government officials, and other noncustomer groups, it is usually__________ (52) outside the marketing department, perhaps as a staff department or outside consulting firm reporting to top management. This organizational placement can be a__________ (53) because the public relations department or consultant will likely not be in tune with marketing efforts. Poor communication and no coordination may be the __________(54). Although the basic purpose of public relations is to provide positive influence __________(55) the public image, this influence generally may be less than __________(56) provided by the other components of the public image mix.<br>

Publicity may be in the form. of news releases that have __________(57) overtones for the company initiated by the public relations department. Publicity on the other__________(58) should not be divorced from the department marketing as it can__________ (59) a useful adjunct to the regular advertising. __________(60), not all publicity is initiated by the firm; some can__________ (61) from an unfavorable press as a reaction to certain actions or lack of__________ (62) that are controversial or even downright ill-advised.<br>

The __________(63) we wish to emphasize is that a firm is deluding itself if it thinks its public relations function, whether within the company or an outside firm, can take __________(64)of public image problems and opportunities. Many factors impact on the public image. Many of these have to do with the way the__________ (65) does business, such as its product quality, the servicing and handling of complaints, etc.

__________ 查看材料

A.matter

B.form

C.system

D.direction

What is the basic purpose of IQ tests?

A．They are designed to measure children"s intelligence.

B．They are intended to test linguistic and numerical skills.

C．They are designed to test why some children perform. better at school.

D．They are intended to find out why some children are not appreciated.

A、To let people have one more day off

B、To show respect for soldiers’ contributions

C、To organize fun activities for school children

D、To celebrate America’s success in world wars

An ultimate purpose of learning a foreign language in a Grammar-Translation classroom is to enable the learners to______.

A. think and communicate in the target language

B. get a practical command of the four basic skills of the language

C. get the same types of abilities that native speakers have

D. read and translate its literature.

A、The basic purpose of depreciation is to achieve the matching principle—that is, to offset the revenue of an accounting period with the cost of the goods and services being consumed in the effort to generate the revenue.

B、The basic purpose of depreciation is to achieve the matching principle—that is, to offset the revenue of an account period with the cost of the goods and services being consumed in the effort to generate the revenue.

C、The basic purpose of depreciation is to achieve the matching principle—that is, to offset the revenue of an accounting with the cost of the goods and services being consumed in the effort to generate the revenue.

D、None of the above.

A、The purpose of financial statement is to assist decision—makers in knowing and evaluating the financial strength, profitability, and the future prospects of a business.

B、The basic purpose of financial statement is to assist decision—makers in knowing and evaluating the financial strength, profitability, and the future prospects of a business.

C、The basic purpose of the income statement is to assist decision—makers in knowing and evaluating the financial strength, profitability, and the future prospects of a business.

D、None of the above.

Which of the following was not included as a purpose of social reform. movements?

A．Regulation of working conditions.

B．Prohibition of alcoholic beverages.

C．Large immigrations to the US.

D．Improvement of living conditions.

He does this thing with a sole purpose of him.

A.main

B.only

C.practical

D.real

For the teenagers, what is NOT the main purpose of using a cell phone?

A．Listening to the music.

B．Sending text messages.

C．Taking photos.

D．Reviewing business documents.