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Market Targeting only means to develop measure of segment attractiveness.

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更多“Market Targeting only means to develop measure of segment attractiveness.”相关的问题

第1题

Norway is, quite naturally, paying great attention to developments in Europe and in the Atlantic community, which are so instrumental to the maintenance of peace and security in our part of the world.

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第2题

Tianjin is the first city in China to develop metro systems.
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第3题

●The Systems Development Life Cycle (SDLC) is a process of creating or altering information systems, and the models and methodologies that people use to develop these systems. Sequential

SDLC models, such as (72), focus on complete and correct planning to guide large projects and risks to successful and predictable results.

(72)A. Waterfall B. Extreme Programming C. Spiral D. Rapid Frototyping

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第4题

______ means the person designated as responsible for the development, implementation, revision and maintenance of the port facility security plan and for liaison with the ship security officers and company security officers.

A.Ship security officer

B.Company security officer

C.Port facility security officer

D.PSC officer

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第5题

Culam Mining (Culam) is a mineral ore mining business in the country of Teeland. It owns and operates four mines. A mine takes on average two years to develop before it can produce ore and the revenue from the mine is split (25:75) between selling the ore under fixed price contracts over five years and selling on the spot market. The bulk of the business’s production is exported. A mine has an average working life of about 20 years before all the profitable ore is extracted. It then takes a year to decommission the site and return the land to a useable form. for agriculture or other developments.

Recently, one of Culam’s foreign competitors surprised the market by becoming insolvent as a result of paying too much to acquire a competitor when the selling price of their minerals dipped as the world economy went into recession. As a result, the chief executive officer (CEO) wanted to know if this was likely to happen to Culam. She had read about the Altman Z-score as a way of predicting corporate failure and had a business analyst prepare a report calculating the Z-score for Culam. The report is summarised below:

Analyst’s Report (extract)

The Altman Z-score model is:

Z = 1·2X1 + 1·4X2 + 3·3X3 + 0·6X4 + X5

Another quantitative model (Q-score model) has been produced by academics working at Teeland’s main university based on recent data from listed companies on the small Teeland stock exchange. It is:

Q = 1·4X1 + 3·3X3 + 0·5X4 + 1·1X5 + 1·7X6

Where for both models:

X1 is working capital/total assets;

X2 is retained earnings reserve/total assets;

X3 is profit before interest and tax/total assets;

X4 is market value of equity/total long-term debt (MVe/total long-term debt);

X5 is revenue/total assets; and

X6 is current assets/current liabilities.

Using the most recent figures from Culam’s financial statements (year ending September 2014), Culam’s Altman Z-score is 3·5 and its score from the other model (Q) is 3·1.

For both models, a score of more than 3 (for Z or Q) is considered safe and at below 1·8, the company is at risk of failure in the next two years.

The analyst had done what was asked and calculated the score but had not explained what it meant or what action should be taken as a result. Therefore, the CEO has turned to you to help her to make sense of this work and for advice about how to use the information and how Culam should proceed into the future.

Required:

(a) Evaluate both the result of the analyst’s calculations and the appropriateness of these two models for Culam. (10 marks)

(b) Explain the potential effects of a mine’s lifecycle on Culam’s Z-score and the company’s probability of failure. Note: You should ignore its effect on the Q-score. (7 marks)

(c) Give four detailed recommendations to reduce the probability of failure of Culam, providing suitable justifications for your advice. (8 marks)

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第6题

For the most part, rapid economic development has been a favor. But there is a down side to development—health problems such as overweight are all becoming more common, as more people take taxis to work instead of riding their bicycles, and other labour-saving devices become more popular.

An increasingly fast pace of life makes it difficult for people to spend time playing sports. " I know exercise is good for your health, " a young lady said, " But after a busy work week, the only thing I want to do is watching TV and going to sleep. " That attitude may explain the results of a recent nationwide study, which suggested 15 percent of urban adults in China have heart problems.

Local researchers found that 31. 2 percent of elderly respondents were getting enough exercise, but less than 9 percent of youngsters and the middle-aged got enough physical activity.

Elderly people understand the importance of protecting their health. The young people, however, are busy working and use this as an excuse to avoid exercise. In fact, physical exercise doesn't require much time, money or a special gymnasium. People can make use of any time and any place at their convenience to take part in sports. Walking quickly, cycling, climbing the stairs and dancing are all helpful methods to improve one's health.

The benefits of adding a little more activity to your life are priceless. " There is no need to be an athlete (运动员) , however, "a local doctor said. People should walk for 30 minutes a day and take part in some other physical activities three to five times a week. He warns, however, that people in poor physical shape should start slowly, and build up over time.

By referring to rapid economic development as "a favor" at the beginning of the passage, the author means that______ .

A.it has benefited the general public greatly

B.it has done harm to people's health nationwide

C.it is going faster than anyone could have imagined

D.it has helped to establish a healthy lifestyle. of the public

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第7题

For the most part, rapid economic development has been a favor. But there is a down side to development—health problems such as overweight are all becoming more common, as more people take taxis to work instead of riding their bicycles, and other labour-saving devices become more popular.

An increasingly fast pace of life makes it difficult for people to spend time playing sports. " I know exercise is good for your health, " a young lady said, " But after a busy work week, the only thing I want to do is watching TV and going to sleep. " That attitude may explain the results of a recent nationwide study, which suggested 15 percent of urban adults in China have heart problems.

Local researchers found that 31. 2 percent of elderly respondents were getting enough exercise, but less than 9 percent of youngsters and the middle-aged got enough physical activity.

Elderly people understand the importance of protecting their health. The young people, however, are busy working and use this as an excuse to avoid exercise. In fact, physical exercise doesn't require much time, money or a special gymnasium. People can make use of any time and any place at their convenience to take part in sports. Walking quickly, cycling, climbing the stairs and dancing are all helpful methods to improve one's health.

The benefits of adding a little more activity to your life are priceless. " There is no need to be an athlete (运动员) , however, "a local doctor said. People should walk for 30 minutes a day and take part in some other physical activities three to five times a week. He warns, however, that people in poor physical shape should start slowly, and build up over time.

By referring to rapid economic development as "a favor" at the beginning of the passage, the author means that______ .

A.it has benefited the general public greatly

B.it has done harm to people's health nationwide

C.it is going faster than anyone could have imagined

D.it has helped to establish a healthy lifestyle. of the public

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第8题

We know that poverty is the single greatest ____ to development and change.

A、impediment

B、compliment

C、encouragement

D、experiment

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