第1题
What do businessmen think of business and golf?
A.It is easier to make a deal while playing golf.
B.Golf offers a chance for businessmen to know each other better.
C.Playing golf together is one part of the deal.
第2题
?Choose the correct word or phrase to fill each gap from A, B, C, or D
?For each question 21—30, mark one letter (A, B, C, or D) on your Answer Sheet.
Business is the organized effort of individuals to produce and sell, for a profit, the goods and services that please society's needs. Four kinds of resources—material, human, financial, and informational—must be (21) to start and operate a business. The three general types of businesses are manufacturers, service businesses, and marketing middlemen.
Profit is what remains after all business expenses are (22) from sales revenue. It is thus the payment that business owners receive for (23) the risks of business: primarily the risks of not receiving payment and of losing whatever has been (24) in the firm. Most often, a business that is operated to satisfy its customers earns a reasonable profit.
By studying business, you can become a more (25) consumer and investor and be a better employee. And with a working knowledge of business, you may decide to open your own business.
Since its beginnings in the seventeenth century, American business has been based on private ownership of (26) and freedom of enterprise. And from this beginning, through the Industrial Revolution of the early nineteenth century, to the (27) expansion of American industry in the nineteenth and early twentieth centuries, our government (28) an essentially laissez-faire attitude toward business. However, during the Great (29) of the 1930s, the federal government began to provide a number of social services to its citizens. Government's role in business has expanded (30) since that time.
(21)
A.connected
B.united
C.combined
D.joined
第3题
•Choose the best word to fill each gap from A, B, C or D on the opposite page.
•For each question (19-33), mark one letter (A, B, C or D) on your Answer Sheet.
Who Benefits Most from Company Training?
According to recent research, the better educated and the higher up the socio-economic scale you are, the more likely you are to be offered workplace training. And, incidentally, the more likely you are to then turn (19) the offer, pleading family and personal commitments or (20) of work. Less qualified staff, on the other hand, are offered fewer training opportunities, but are more eager to (21) them up. In fact, people with few or no educational qualifications are three times more likely to accept training when it is offered.
In the majority of companies, more (22) are allocated to management training than to other areas. Employers (23) their better qualified staff as more important to the business, so they pay them accordingly and invest more in them in (24) of training. This is (25) by the fact that organisations are dependent on properly (26) managers making the right decisions. But this (27) may mean that companies are (28) other parts of the workforce down.
The researchers found a growing demand for training among the lower-skilled. Unfortunately this demand is not being (29) by employers, even though there are strong indications that companies would benefit from doing so. They also discovered that, despite the substantial (30) between the training provided for managers and that offered to other staff, there was still widespread endorsement of training.
For the purposes of the research, training was defined as any (31) of planned instruction or tuition provided by an employer with the aim of helping employees do their work better. It therefore included a wide variety of approaches. On-the-job and classroom training (32) to be used equally by employers. But learning on the job, which involved observing a certain procedure and then practising it, was easily the most popular method for all categories of employee. While many felt that learning from colleagues was best, very few (33) the internet as an effective way to train.
(19)
A.back
B.over
C.down
D.off
第4题
W: Yes, I'm excited about it. I'm thinking about journalism as a career.
M: Oh! Congratulations! How do they decide whom to hire?
W: I have to send the writing sample. I used one of the essays I've written for the literature class then the editor assigned me a topic to write a short article about it.
M: What did you write about?
W: Actually, it was a lot of fun. I wrote about the students' play that has been performing this month.
M: Oh, I saw that play. The director is a friend of mine. It really caused a stir around here.
W: Yeah, I know. That's what I wrote about—People's reaction to it. It's really interesting.
M: Have you finished the article? Can I read it?
W: Sure. I just made a couple of copies. So you can have one.
M: Thanks. I wish I Were a better writer. Working for the paper sounds like lots of fun.
W: Well, they're looking to add one or two photographers to the staff.
M: You're kidding! Maybe I'll go over and apply.
W: If you want we could walk over to the newspaper office and I'll introduce you to the photography editor and some of the other photographers.
M: That will be terrific! But can we go tomorrow? I have to go to math class now. And if we go tomorrow, then I'll have time tonight to gather a portfolio of photographs to show them.
W: Sure. Or maybe you should call and set up a time to meet tomorrow.
M: Good idea. I'll do that before I go to class.
W: All right. See you tomorrow.
(23)
A.A class assignment.
B.A journalism class.
C.The woman's job.
D.The man's work experience.
第5题
?For the question 13- 18, mark one letter A,B,C or D on your Answer Sheet for the answer you choose.
The Use of Ads
Advertising may legally contain opinions and exaggerations which are misleading. There "legal lies" are called puffs because they puff up a product's qualities and make it seem better than it really is. Learn how to spot advertising puff.
Advertising is controlled by law. The Federal Trade Commission (FTC) regulates the content of advertisements—what the manufacturer can and can not say about its product. You as a Consumer can protect yourself from misleading ads by learning how to recognize them.
Misleading advertising often presents the seller's opinion as if it were fact. "Zeno's Cola is the finest soft drink. Acme Cars give you the most comfortable ride in town." When you see advertisements like this, ask yourself "Who says so?" This is the type of advertising puff that reflects an opinion. The words "finest" and "most" show that a judgement is being made—a personal opinion, not a statement of fact. Of course the Zeno Company thinks their cola is the finest. They want you to think so too, so you'll buy it.
Some advertising puffs try to connect an unrelated quality to a product. For example, beauty and popularity are often linked with perfume, cars, mouthwash, or toothpaste. This kind of advertising is called "image making". Will you really meet nicer people if you drive a Panther automobile? Will people think you're sexier if you brush your teeth with Sparkle toothpaste? Of course not. When you see these advertisements, remember that very few products will automatically make you a better or happier person. Some advertising puffs describe the product accurately but are still misleading. For instance, a leading hamburger is described as a quarter of a pound. This statement is true: the hamburger does weigh a quarter of a pound—before cooking. Since it's purchased after being cooked, this claim may be classified as puff.
Check the frozen food aisle in your supermarket. A frozen pie is labeled as a "nine-inch pie." This statement is true if you measure the pie from the outside of the rim on one side to the other side. The actual body of the pie is only 7.5 inches. If you buy a standard nine-inch pie plate for making your own pres, you'll see that the nine inch measurement is for the inside of the pie.
You should always question the claims made by any advertisement. Ask yourself: will the product really do all of these things? Is it truly the best?
Decide which of the following advertisements reflects/reflect only the seller's opinion?
A.Acme Cars give you the most comfortable ride in town.
B.Use Sparkle Toothpaste to whiten your teeth.
C.White Cat, washes whiter.
D.All of the above.
第6题
Look at the article about the poll and the questions below.
For the question 13-18, mark one letter A, B, C or D on your Answer Sheet for the answer you choose.
The Use of Ads
Advertising may legally contain opinions and exaggerations which are misleading. There " legal lies" are called puffs because they puff up a product's qualities and make it seem better than it really is. Learn how to spot advertising puff.
Advertising is controlled by law. The Federal Trade Commission (FTC) regulates the content of advertisements—what the manufacturer can and can not say about its product. You as a consumer can protect yourself from misleading ads by learning how to recognize them.
Misleading advertising often presents the seller's opinion as if it were fact. " Zeno's Cola is the finest soft drink. " " Acme Cars give you the most comfortable ride in town. " When you see advertisements like this, ask yourself " Who says so?" This is the type of advertising puff that reflects an opinion. The words " finest" and " most" show that a judgement is being made—a personal opinion, not a statement of fact. Of course the Zeno Company thinks their cola is the finest. They want you to think so too, so you'll buy it.
Some advertising puffs try to connect an unrelated quality to a product. For example, beauty and popularity are often linked with perfume, cars, mouthwash, or toothpaste. This kind of advertising is called " image making" . Will you really meet nicer people if you drive a.Panther automobile? Will people think you're sexier if you brush your teeth with Sparkle toothpaste? Of course not. When you see these advertisements, remember that very few products will automatically make you a better or happier person. Some advertising puffs describe the product accurately but are still misleading. For instance, a leading hamburger is described as a quarter of a pound. This statement is true: the hamburger does weigh a quarter of a pound—before cooking. Since it's purchased after being cooked, this claim may be classified as puff.
Check the frozen food aisle in your supermarket. A frozen pie is labeled as a " nine-inch pie. " This statement is true if you measure the pie from the outside of the rim on one side to the other side. The actual body of the pie is only 7.5 inches. If you buy a standard nine-inch pie plate for making your own pies, you'll see that the nine-inch measurement is for the inside of the pie.
You should always question the claims made by any advertisement. Ask yourself: will the product really do all of these things? Is it truly the best?
Decide which of the following advertisements reflects/reflect only the seller's opinion?
A. Acme Cars give you the most comfortable ride in town.
B. Use Sparkle Toothpaste to whiten your teeth.
C. White Cat washes whiter.
D.All of the above.
第7题
—For the question 13- 18, mark one letter A,B,C or D on your Answer Sheet for the answer you choose.
The Use of Ads
Advertising may legally contain opinions and exaggerations which are misleading. There "legal lies" are called puffs because they puff up a product's qualities and make it seem better than it really is. Learn how to spot advertising puff.
Advertising is controlled by law. The Federal Trade Commission (FTC) regulates the content of advertisements—what the manufacturer can and can not say about its product. You as a Consumer can protect yourself from misleading ads by learning how to recognize them.
Misleading advertising often presents the seller's opinion as if it were fact. "Zeno's Cola is the finest soft drink. Acme Cars give you the most comfortable ride in town." When you see advertisements like this, ask yourself "Who says so?" This is the type of advertising puff that reflects an opinion. The words "finest" and "most" show that a judgment is being made—a personal opinion, not a statement of fact. Of course the Zeno Company thinks their cola is the finest. They want you to think so too, so you'll buy it.
Some advertising puffs try to connect an unrelated quality to a product. For example, beauty and popularity are often linked with perfume, cars, mouthwash, or toothpaste. This kind of advertising is called "image making". Will you really meet nicer people if you drive a Panther automobile? Will people think you're sexier if you brush your teeth with Sparkle toothpaste? Of course not. When you see these advertisements, remember that very few products will automatically make you a better or happier person. Some advertising puffs describe the product accurately but are still misleading. For instance, a leading hamburger is described as a quarter of a pound. This statement is true: the hamburger does weigh a quarter of a pound—before cooking. Since it's purchased after being cooked, this claim may be classified as puff.
Check the frozen food aisle in your supermarket. A frozen pie is labeled as a "nine-inch pie." This statement is true if you measure the pie from the outside of the rim on one side to the other side. The actual body of the pie is only 7.5 inches. If you buy a standard nine-inch pie plate for making your own pres, you'll see that the nine inch measurement is for the inside of the pie.
You should always question the claims made by any advertisement. Ask yourself: will the product really do all of these things? Is it truly the best?
Decide which of the following advertisements reflects/reflect only the seller's opinion?
A.Acme Cars give you the most comfortable ride in town.
B.Use Sparkle Toothpaste to whiten your teeth.
C.White Cat, washes whiter.
D.All of the above.
第8题
A.will be doing
B.have done
C.will have done
D.would do
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