PURPOSE OF ACCOUNTING Every company has an accounting office or a finance department

s. Every business has its ups and downs, and so does every person. In other words, sometimes we succeed and sometimes we fail. Another common way of saying this is “You win some and you lose some.” Nobody wins all the time, not even in the great success stories that we read or hear about. Think of a successful entrepreneur. Now, do you think that person achieved great success on their first attempt In 99% of cases, the answer is no. Every successful businessperson learned through failure. Now have a look at your favorite business news site. You’ll see that almost every story can be put into either the category of success or that of failure. Businesses either grow or shrink but they don’t remain the same.

1. Every person has his or her ups and downs.()

2. A common saying “You win some and you lose some” means that sometimes we succeed and sometimes we fail.()

3. Ninety nine percent of successful businessmen achieved great success on their first try.()

4. Successful businessmen learn through failure.()

5. Businesses either shrink or remain the same.()

s its ups and downs, and so does every person. In other words, sometimes we succeed and sometimes we fail. Another common way of saying this is “You win some and you lose some.” Nobody wins all the time, not even in the great success stories that we read or hear about. Think of a successful entrepreneur. Now, do you think that person achieved great success on his first attempt In 99% of cases, the answer is no. Every successful businessperson learned through failure. Now have a look at your favorite business news site. You’ll see that almost every story can be put into either the category of success or that of failure. Businesses either grow or shrink but they don’t remain the same.

1. Every person has his or her ups and downs.()

2. A common saying “You win some and you lose some” means that sometimes we succeed and sometimes we fail.()

3. 99% of successful businessmen achieved great success on their first try.()

4. Successful businessmen learn through failure.()

5. Businesses either shrink or remain the same.()

Hanxue: Well, we have several ways of___1_

Daniel: Good. A nice wrapping that catches the eye will certainly help push sales.

Hanxue: Right, the woolen gloves appeal to the eye as well as to the purse.

Daniel: ___2_

Hanxue: We’ll pack them a dozen in a cardboard box,___3_

Daniel: Why not wooden cases_4___

Hanxue: But the charge will be higher and it also slows down delivery

Daniel: I see. I’ll___5_

Hanxue: Please do. I’ll be waiting for your early reply.

A. They are stronger for sea shipment

B. How do you pack them.

C. contact home soon for instructions

D. packing woolen gloves for sea shipment and for shelf selling

E. each with 6 different colors, ten boxes in a carton

usiness because goods produced have to be delivered to the buyers abroad, and the delivery of goods is to be made possible by transportayion services. Goods are carried by several means of transportation - on road or rail, by sea or air.And in recent years,combined transportation which is a road-sea-rail carriage has appeared. With the expansion of international trade, the container service has become popular. The use of containers provides a highly effective form. of transportation by road, rail and sea. Basically, about 98% of world trade is carried out by sea transportation.Besides transportation by sea, road, or rail, nowadays in order to speed up delivery, carriage by air has also become popular.

1. Transportation plays an important part in international business because goods produced have to be sent to everywhere in the world.()

2. Usually goods are carried by many ways of transportation.()

3. In recent years, combined transportation which is a road-sea-rail carriage appeared.()

4. With the expansion of international trade, the container service has become popular.()

5. The use of containers gives a very helpful method of transportation by air.()

February 1, 2015 Dear Ms. Lin, Special Requirements for Packing (Order No. MI 063) With reference to the order of woolen gloves above, the packing instructions1 (list) as follows: The woolen gloves 2 (pack) in twenty boxes, and the boxes3 (pack) in a carton. All the boxes 4 (put) close together inorder to avoid being flattened. The carton 5 (line) with waterproof cloth inside and 6(strap) with metal bands outside, which is strong enough for seatransportation. Small holes 7 (make) in the waterproof cloth to let the moistureout. Please 8 (follow) the packing instructions above. Thank you foryour attention. Yours sincerely, Daniel Anderson

1. The woolen gloves should be .()

A. packed in a carton

B. strong enough

C. packed in twenty boxes

2. All the boxes were put close together .()

A. for sea transportation

B. to avoid being crushed

C. to be in good order

3. The carton was strapped with metal bands outside .()

A. to be strong enough

B. to let the moisture out

C. to be waterproof

4. To let the moisture out, small holes should be made .()

A. in twenty boxes

B. in the waterproof cloth

C. in the carton

5. The main purpose of the letter is to .()

A. order woolen gloves

B. follow packing instructions

C. make packing instructions

CUSTOMER REFERRAL From: Bob Smith< bobsmith@3>To: Tompson Harris 10:12 AM, Monday, Dec. 21, 2015 Dear Mr. Harris, Thank you for your cooperation for our business in the recent years. With your great help and support, we have tripled our products in the last three years. And the profits of our company increases steadily. Now, we have enlarged and consolidated our domestic market and European market. Next step we intend to explore the North American market, especially Canada’s and USA’s. However, we do not have good connections in this region. Therefore, we shall be very obliged if you could kindly introduce us to some of your reliable partners in North America who are interested in our products. We look forward to your early reply. Merry Christmas and Happy New Year! Yours sincerely, Bob Smith Project manager

1. How does Bob begin with his email()

A. With a self-introduction.

B. With his company’s current situation.

C. With presenting thanks for help and support.

2. What’s the current situation of Bob’s company()

A. Very good.

B. Not so good.

C. Just so so.

3. What are the market areas of Bob’s company()

A. Domestic and Asian market.

B. Domestic and North American market.

C. Domestic and European market.

4. What is the recent plan of Bob’s company()

A. To enlarge the domestic and European market.

B. To explore the North American market.

C. To withdraw from European market and strengthen the North American market.

5. What is the purpose of the email()

A. To give best wishes for the coming Christmas and New Year.

B. To ask for the introduction of some business partners in North America.

C. To consolidate the business relationship.

You may get consumers who want very high quality services satisfied, but at a higher price. And the people who want no-frills service and cheap product will also get it at the other end of the market. So competition allows a range of variety to occur in a market. The benefit to society of competition is that it makes a major contribution to the fundamental economic issue, which is the scarcity of productive resources. It means that on the production side, there is maximum pressure to conserve the use of those scarce productive resources. On the demand side it also rations consumer demand appropriately, and it also tends to mean that the variety of consumer needs can be met.

1. From the first paragraph of the passage we can know that usually there are ()kinds of consumers who may get satisfied in a market.

A. two

B. three

C. four

2. What does “it” in the first sentence of paragraph 2 refer to()

A. fundamental economic issue

B. the scarcity of productive resources

C. The benefit of competition

3. The sentence in paragraph 1“So competition allows a range of variety to occur in a market” means ().

A. competition makes the market supply various products and services

B. competition makes a lot of things occur in a market

C. competition makes different things occur in a market

4. On the demand side competition also ()appropriately.

A. meets consumer needs

B. makes consumer rational

C. makes consumer satisfied

5. The best title of this passage is ().

A. Fundamental Economic Issue

B. The Benefit of Competition

C. Consumer Demand and Market