在如此激烈的冰淇淋市场竞争中,国有品牌“冰山”牌一枝独秀。该品牌的生产商研究发现,上述两外国品牌的生产商的营销手段虽然层出不穷,但其定价与普通消费者的收入水平有相当距离:两种品牌的产品普遍定价较高;2元以下的产品很少;2元以上的产品人们问多买的少;6-8元的产品更少有人问津。该生产商看准这一点,果断出击,以“优质低价”赢得了许多消费者的青睐。由于该生产商地处西北,能源价格、工资立不都很低,而铁路运费又相对较低,低廉的成本支持了低价策略;另外,其产地临近草原牧场,牛奶供应及时充足,保证了奶香味足,品质优良。通过对市场和自身的准确把握,“冰山”终于成为市场上的另上“亮点”。
81.“冰山”面对“北极霜”和“梦雪”两个外国品牌的挑战,采用的定位策略是()
A.回避定位 B.对峙定位
C.重新定位 D.商品定位
第2题
What has been done about text messaging?
A.Evidence is now being collected to fight against text messaging.
B.Bus drivers and train drivers are forbidden to text messages.
C.Some laws about text messaging have been put into effect in America.
D.Some actions have been applied to solve the trouble caused by text messaging.
第3题
According to this text, the third modern Olympic Games should have been held in ______.
A.1915
B.1924
C.1896
D.1904
第4题
A、education
B、social welfare
C、housing problem for the young
D、women's social status
第5题
The policeman declared that the blow on the victim's head ______ from behind.
A.should have been made
B.must have been made
C.would have been made
D.ought to have been made
第6题
Which of the following is TRUE according to the text?
A.Trust funds have been placed in the hands of American Indians.
B.American Indians should become increasingly vocal for justice.
C.Payments owed to American Indian have been indefinitely delayed.
D.BIA reaped great rewards by deliberately destroying trust-fund records.
第7题
What has happened to some of Telekom's projects?
A.They have been put out to foreign tender.
B.They have been cancelled.
C.They have been postponed.
第8题
19. The man's life____if he had been sent to a better hospital.
A.might have been saved B.may have been saved
C.was to be saved D.should be saved
第9题
It's a shame ______ able to give them any advice.
A.not to have been
B.to have not been
C.to have been not
D.to not have been
第10题
It can be inferred from the text that
A.anarchists and Jihadists have a little in common.
B.the ideology has been kept up and flourishing.
C.strict measures had been carried out by Tony Blair.
D.government's reaction to relevant incidents has changed little over the past century.
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