Practise discussing this task and answering the questions that follow.
Promotional video
The company you work for has decided to produce a promotional video about the company and its activities.
You have been asked to make suggestions about the video. Discuss the situation together, and decide:
— which aspects of the company should be shown in the film
— which members of staff should appear in the film.
Follow-up questions:
— Have you seen examples of effective promotional videos?
— What are the advantages to a company of having a promotional video?
— What other forms of promotion are effective?
— Might there be some forms of promotion which would not be effective?
— Do you think technology is changing the ways companies promote themselves?
第1题
Trade fair stand
Your company will soon have a stand at a trade fair abroad for the first time.
You have been given the job of organising the stand.
Discuss the situation together, and decide:
— what information and products you will need to provide on the stand
— what staffing requirements the stand will have.
Follow-up questions:
— Have you ever attended a trade fair?
— How useful do you think trade fairs can be in promoting a company's products or services?
— Might there be any problems in attending trade fairs?
— What other means are effective in promoting goods or services?
— Do you think the role of marketing will change in the future?
第2题
Promotional video
The company you work for has decided to produce a promotional video about the company and its activities.
You have been asked to make suggestions about the video. Discuss the situation together, and decide:
— which aspects of the company should be shown in the film
— which members of staff should appear in the film.
Follow-up questions:
— Have you seen examples of effective promotional videos?
— What are the advantages to a company of having a promotional video?
— What other forms of promotion are effective?
— Might there be some forms of promotion which would not be effective?
— Do you think technology is changing the ways companies promote themselves?
第3题
第4题
A) Weatherford is incorrect; Washington is incorrect.
B) Weatherford is correct; Washington is incorrect.
C) Weatherford is correct; Washington is correct.
第6题
A.she had a great interest in drawing
B.she had a clear vision of her future
C.she had an independent personality
D.she had a desire to study in the U.S.
第7题
Basketball, the ultimate in___1___sports, can be played__2____or outdoors, in a gym or in the park. It doesn’t cost a lot to play, and it isn’t complicated, either.____3__you know a few rules and have some basic skills, you can walk up to any court and join a pickup game ( 临时组织的比赛 ). Basketball is great for building muscles.___4___the game requires a lot of starting, stopping, and sprinting ( 快速奔跑 ), it helps strengthen the lower body.___5___and shooting can develop muscles in the arms and shoulders. Obviously, the fitness benefits increase with the___6___of the game. Moreover, shooting increases your energy, endurance, and___7___, and thus can make other aerobic(有氧健身的) activities, such as walking, running, and skating, easier. However, before you start playing, it is necessary to spend a few minutes practicing throws or___8___the ball around to your teammates. It takes 5 to 10 minutes to warm up your muscles, get your heart rate elevated (升高的), and break a sweat (a sign that you’re ready to proceed). After the game, also take time to___9___: Allow your heart rate to decrease gradually by___10___around the court or walking home.
(1) A、team B、group C、individual
(2) A、in door B、indoor C、indoors
(3) A、Since B、Once C、Only
(4) A、If B、Since C、Therefore
(5) A、Dribble B、To dribble CDribbling
(6) A、rate B、pace C、step
(7) A、coordinate B、coordination C、coordinating
(8) A、to pass B、pass C、passing
(9) A、cool down B、slow down C、sit down
(10) A、stroll B、stroller C、strolling
第8题
Here's a step-by-step guide to accomplishing the essentials in the weeks, days, and hours before you leave on vacation.
Eight Weeks Ahead
If you're going out of the country and don't have all of the documents you need--whether passports or original birth certificates--now is the time to get them. If it looks like the documents may not arrive until the last minute--or even late--show your airline tickets to personnel at the government agencies from which you're requesting documents. Ask them to put a rush on your application.
If you're traveling abroad, contact a travel health specialist (your health-care provider may have a travel department, or your doctor may be able to recommend a specialist), or contact your local health department to ask about immunizations and preventive medicines.
When it comes to what to take with you--be it luggage, sports equipment, camping gear, or clothing--now's the time to assess your needs. You can save shopping time and hassle by buying from catalogs: order now so purchases will arrive before your departure date.
Six Weeks Ahead
If you don't belong to an auto club and are about to use your car on a trip, join a club now so you can take advantage of member benefits. These usually include trip-planning services, maps, guidebooks, discounts at accommodations and attractions, and roadside emergency help.
Join an airline's frequent-flier program too--it's free. Make sure the names on your tickets and on membership forms are identical, or you won't get mileage (英里里程)credit for your flights. Give frequent-flier numbers to your travel agent.
Four Weeks Ahead
Airline seats are generally assigned and confirmed 30 days prior to departure, so call now to get your desired seat assignments and to make certain your family is seated together. Another call to make is to a kennel (养狗场) or other facility if you plan to board a pet during vacation.
Buy any home security and automation (自动操作)devices you'll need. These might include timers for lights and TVs, an alarm system, automatic plant-watering systems, and pet feeders. Figure out how they work now so you won't be scrambling to set them on the day of departure.
If anyone in your family wears glasses or contacts, order a spare pair today so they'll be ready by the time you go. At the very least, get an up-to-date prescription so you can take it to a quick-service optical store if glasses are lost or broken. If you need prescriptions or checkups, make those appointments now.
Two Weeks Ahead
Write down your doctors' and. pharmacist's phone numbers in case you need information on the road. If you'll be driving your own car, have a reliable mechanic check it from top to bottom.
Plan the route now: Do it yourself with good maps and trip-planning software, or use your automobile club's trip-planning service. Clubs like the American and Canadian Automobile Associations (AAA and CAA) require two weeks' notice to provide this service to members.
You will want to carry a moderate amount of cash, as well as traveler's checks and credit or debit cards. Automated teller machines (ATMs) are handy because you don't have to take as much cash with you, but check with your bank to see if there will be ATMs where you're going. Buy the traveler's checks now, and be sure to keep the records detailing check numbers separate from the checks themselves.
Check camera equipment. Buy fresh batteries and more film than you think you'll need. Resort-area stores charge premium prices for cameras and film.
One Week Ahead
No need to pack yet, but get everything ready. Gather toiletries, medicines, shoes, clothes, first-aid supplies, toys, and activities. Wash clothes and add to the pile. Make a separate pile for carry-on items.
A.A travel agency.
B.A travel health specialist.
C.Passports personnel.
D.Birth certificates personnel.
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