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[主观题]

Customer Relationship Management is also called one-to-one marketing.

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更多“Customer Relationship Management is also called one-to-one marketing.”相关的问题

第1题

For most French people, friendship is a one-to-one relationship that demands a keen awareness of the other person's intellect, temperament and particular interest.

A.expulsion

B.disposition

C.precision

D.aversion

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第2题

1. [图], [图]. [图] isA、one-to-one and onto.B、one-...

1.,.is

A、one-to-one and onto.

B、one-to-one but not onto.

C、onto but not one-to-one.

D、neither one-to-one nor onto.

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第3题

Section A

Questions 47 to 51 are based on the following passage.

One of the major producers of athletic footwear, with 2002 sales of over $10 billion, is a company called Nike, with corporate headquarters in Beaverton, Oregon. Forbes magazine identified Nike’s president, Philip Knight, as the 53rd-richest man in the world in 2004. But Nike has not always been a large multimillion-dollar organization. In fact, Knight started the company by selling shoes from the back of his car at track meets.

In the late 1950s Philip Knight was a middle-distance runner on the University of Oregon track team, coached by Bill Bowerman. One of the top track coaches in the U.S., Bowerman was also known for experimenting with the design of running shoes in an attempt to make them lighter and more shock-absorbent. After attending Oregon, Knight moved on to do graduate work at Stanford University; his MBA thesis was on marketing athletic shoes. Once he received his degree, Knight traveled to Japan to contact the Onitsuka Tiger Company, a manufacturer of athletic shoes. Knight convinced the company’s officials of the potential for its product in the U.S. In 1963 he received his first shipment of Tiger shoes, 200 pairs in total.

In 1964, Knight and Bowerman contributed $500 each to from Blue Ribbon Sports, the predecessor of Nike. In the first few years, Knight distributed shoes out of his car at local track meets. The first employees hired by Knight were former college athletes. The company did not have the money to hire “experts”, and there was no established athletic footwear industry in North America from which to recruit those knowledgeable in the field. In its early years the organization operated in an unconventional manner that characterized its innovative and entrepreneurial approach to the industry. Communication was informal; people discussed ideas and issues in the hallways, on a run, or over a beer. There was little task differentiation. There were no job descriptions, rigid reporting systems, or detailed rules and regulations. The team spirit and shared values of the athletes on Bowerman’s teams carried over and provided the basis for the collegial style. of management that characterized the early years of Nikes.

47. While serving as a track coach, Bowerman tried to design running shoes that were____________

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第4题

One possible version:

The traffic issue is a hard nut to crack. It not only affects our everyday life, but may alsothreaten people’s ives. The three selections presented above are typical examples.

Quite a few things give rise to the traffic problem. In spite of the large-scale construction ofroads and highways, there is still much room for improvement, because of the ever increasing

number of cars these years. What爷s worse, some drivers, cyclists and pedestrians do not think it vital to obey traffic rules.

In fact, traffic rules are part of the rules and regulations closely related to public order. Withoutthem, people could not enjoy harmony or the country would be in chaos. But rules alone don’tsecure an orderly society. It is the people who obey the rules that matter. It is everybody’s duty toobserve them to keep our society in order and going on the right track.

(150 words)

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第5题

crm就是“one-to-one”一对一营销。()

此题为判断题(对,错)。

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第6题

In the water around New York city is a very small island called Liberty Island. On Liberty Island is a very special statue called Statue of Liberty. It is one of the most famous sights in the world.

The Statue of Liberty was a gift from the people of France to the people of the United States. The statue was made by a French sculptor named Frederic Auguste Bartholdi. The inner support system was designed by Gustave Eiffel, the same man who made the famous Eiffel Tower in Paris.

Liberty, of course, means freedom, and the Statue of Liberty was given to the United States to celebrate the one-hundredth anniversary of U. S. independence from England. The statue was built in France, taken apart piece by piece, and then rebuilt inn the United States. It was opened for the public on October 28, 1886.

As you might expect, the statue is very big. Visitors can ride an elevator from the ground to the bottom of the statue. If they want to, they can then walk up the 168 steps to reach the head of the statue where they can look out and enjoy the beautiful sight of New York.

A good title for this passage is ______.

A.Famous Sights in the World

B.Liberty Island

C.The Statue of Liberty

D.A Gift from France

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第7题

Nowadays, a cellphone service is available to everyone, everywhere. Probably thousands of people have already been using it, but I just discovered it, so I'm going to claim it and also name it: Fake Foning.

The technology has been working well for me at the office, but there are infinite applications. Virtually in any public space.

Say you work at a big university with lots of talky faculty members buzzing about. Now, say you need to use the restroom. The trip down the hall will take approximately one hour, because a person can't walk into those talky people without getting pulled aside for a question, a bit of gossip, a new read on a certain line of Paradise Lost.

So, a cellphone. Any cellphone. Just pick it up. Don't dial. Just hold that phone to your face and start talking. Walk confidently down the hall engaged in fake conversation, making sure to tailor both the topic and content to the person standing before you whom you are trying to evade.

For standard colleague avoidance, I suggest fake chatting about fake business:

"Yes, I'm glad you called, because we really need to hammer out the details. What's that? Yes, I read Page 12, but if you look at the bottom of 4, I think you can see the problem begins right there".

Be animated. Be engaged in your fake fone conversation. Make eye contact with the people passing, nod to them, gesture keen interest in talking to them at a later time, point to your phone, shrug and move on.

Shoppers should consider fake foning anytime they spot a talky neighbor in the produce department pinching(用手捏) unripe peaches. Without your phone at your face, you'd be in for a 20-minute speech on how terrible the world is.

One important caution about fake foning. The other day I was fake foning my way past a colleague, and he was actually following me to get my attention. I knew he wanted to ask about a project I had not yet finished. I was trying to buy myself some time, so I continued fake foning with my doctor. "So I don't need the operation? Oh, doctor, that is the best news".

And then: Brrrrrmg! Brrrrnng! Brrrrrmg! My phone started ringing, right there while it was planted on my face. My colleague looked at me, and I at him, and naturally I gasped. "What is the matter with this thing?" I said, pulling the phone away to look at it, and then putting it back to my ear.

"Hello? Are you still there?"

Oops.

Which of the following statements is INCORRECT?

A.Cellphone service is popular among people.

B.Cellphone has much use in office.

C.Fake foning is a new cellphone service.

D.Pake foning is a new discovery.

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第8题

Nowadays, a cellphone service is available to everyone, everywhere. Probably thousands of people have already been using it, but I just discovered it, so I'm going to claim it and also name it: Fake Foning.

The technology has been working well for me at the office, but there are infinite applications. Virtually in any public space.

Say you work at a big university with lots of talky faculty members buzzing about. Now, say you need to use the restroom. The trip down the hall will take approximately one hour, because a person can't walk into those talky people without getting pulled aside for a question, a bit of gossip, a new read on a certain line of Paradise Lost.

So, a cellphone. Any cellphone. Just pick it up. Don't dial. Just hold that phone to your face and start talking. Walk confidently down the hall engaged in fake conversation, making sure to tailor both the topic and content to the person standing before you whom you are trying to evade.

For standard colleague avoidance, I suggest fake chatting about fake business:

"Yes, I'm glad you called, because we really need to hammer out the details. What's that? Yes, I read Page 12, but if you look at the bottom of 4, I think you can see the problem begins right there".

Be animated. Be engaged in your fake fone conversation. Make eye contact with the people passing, nod to them, gesture keen interest in talking to them at a later time, point to your phone, shrug and move on.

Shoppers should consider fake foning anytime they spot a talky neighbor in the produce department pinching(用手捏) unripe peaches. Without your phone at your face, you'd be in for a 20-minute speech on how terrible the world is.

One important caution about fake foning. The other day I was fake foning my way past a colleague, and he was actually following me to get my attention. I knew he wanted to ask about a project I had not yet finished. I was trying to buy myself some time, so I continued fake foning with my doctor. "So I don't need the operation? Oh, doctor, that is the best news".

And then: Brrrrrmg! Brrrrnng! Brrrrrmg! My phone started ringing, right there while it was planted on my face. My colleague looked at me, and I at him, and naturally I gasped. "What is the matter with this thing?" I said, pulling the phone away to look at it, and then putting it back to my ear.

"Hello? Are you still there?"

Oops.

Which of the following statements is INCORRECT?

A.Cellphone service is popular among people.

B.Cellphone has much use in office.

C.Fake foning is a new cellphone service.

D.Pake foning is a new discovery.

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