McDonalds regarded social responsibility as an important part in its public relations.

What were the two environment campaigners claims against McDonalds？

A．The food carries health risks.

B．McDonald"s workers suffer poor pay and conditions.

C．Eating the company"s hamburgers can cause heart disease.

D．All of the above.

Why is McDonalds not satisfied with the result of 1999？

A．Because it has to face another $200, 000 legal bill.

B．Because it was wrongly treated by the Appeal Court Judges.

C．Because the result will make McDonald"s further lose face.

D．Because the Court announced the two defendants innocent of libel.

TEXT B

Predicting the future is always risky. But it's probably safe to say that at

least a few historians will one day speak of the 20th century as America's “

Disney era ” . Today, it's certainly difficult to think of any other single

thing that represents modern America as powerfully as the company that created

Mickey Mouse. Globally, brands like Coca-Cola and McDonalds may be more

widely-known, but neither encapsulates 20th-century America in quite the same

way as Disney.

The reasons for Disney's success are varied and numerous, but ultimately the

credit belongs to one person — the man who created the cartoon and built the

company from nothing, Walt Disney. Ironically, he could not draw particularly

well. But he was a genius in plenty of other respects. In business, his greatest

skills were his insight and his management ability. After setting himself up in

Hollywood, he single-handedly pioneered the concepts of branding and

merchandising — something his company still does brilliantly today.

But what really distinguished Disney was his ability to identify with his

audiences. Disney always made sure his films championed the “ little guy ” , and

made him feel proud to be American. This he achieved by creating characters that

reflected the hopes and fears of ordinary people. Some celebrated American

achievements — Disney's very first cartoon Plane Crazy, featuring a silent

Mickey Mouse, was inspired by Charles Lindbergh's flight across the Atlantic.

Others, like the There Little Pigs and Snow White and the Seven Dwarves, showed

how, through hard work and helping one's fellow man, or Americans could survive

social and economic crises like the Great Depression.

Disney's other great virtue was the fact that his company — unlike other big

corporations — had a human face. His Hollywood studio — the public heard —

operated just like a democracy, where everyone was on firstname terms and had a

say in how things should be run. He was also regarded as a great patriot because

not only did his cartoons celebrate America, but, during World War II, studios

made training films for American soldiers.

The reality, of course, was less idyllic. As the public would later learn,

Disney's patriotism had an unpleasant side. After a strike by cartoonists in

1941, he became convinced that Hollywood had been infiltrated by Communists. He

agreed to work for the FBI as a mole, identifying and spying on colleagues whom

he suspected were subversives.

But, apart from his affiliations with the FBI, Disney was more or less the

genuine article. A new book, The Magic Kingdom; Walt Disney and the American Way

of Life, by Steven Watts, confirms that he was very definitely on the side of

ordinary Americans — in the 30s and 40s he voted for Franklin Roosevelt,

believing he was a champion of the workers. Also, Disney was not an apologist

for the FBI, as some have suggested. In fact, he was always suspicious of large,

bureaucratic organizations, as is evidenced in films like That Darned Cat, in

which he portrayed FBI agents as bungling incompetents.

By the time he died in 1966, Walt Disney was an icon like Thomas Edison and

the Wright Brothers. To business people and filmmakers, he was a role model; to

the public at large, he was “ Uncle Walt ”— the man who had entertained them all

their lives, the man who represented them all their lives, the man who

represented all that was good about America.

86. Walt Disney is believed to possess the following abilities EXCEPT

A. painting.

B. creativity

C. management.

D. merchandising.

It is generally regarded that Keats's most important and mature poems are in the form. of

A．ode

B．elegy

C．epic

D．sonnet

John Bunyan‘s pilgrim`s progress is often regarded as a typical example of____.

A、allegory

B、romance

C、epic in prose

D、fable

________ is generally regarded as John Steinbeck's masterpiece.

A．The Sea Wolf

B．The Great Gatsby

C．Uncle Tom's Cabin

D．The Grapes of Wrath

A.strange

B.natural

C.unacceptable

D.over-reaching